thinkThin® CEO and Founder Lizanne Falsetto Makes Donation to Support “YES” on 522

Seattle Native thinkThin® CEO and Founder Lizanne Falsetto Makes Donation to Support “YES” on 522 and Joins Growing Coalition of Companies, Organizations and Consumers

#1 Ranked Weigh Management Bar in Natural Channel Stands Behind the Non-GMO initiative

Los Angeles, September 09, 2013 – thinkThin today joins the growing coalition of companies, organizations and consumers supporting “YES” on 522. This initiative will require labeling of genetically engineered foods in the state of Washington and has become a very pressing issue in the food industry and with consumers at large.

The announcement comes as thinkThin® makes continued efforts to launch food with non-genetically modified ingredients and focuses efforts on supporting the full transparency of labeling.

“thinkThin is proud to join with Washingtonians to promote full label transparency,” said Lizanne Falsetto, CEO and Founder, thinkThin®LLC. “It was an easy decision to support this initiative. We continue to value our partnership with Whole Foods Market and look forward to working with them and other retailers towards its successful passage.”

“By supporting WA I-522, thinkThin continues to demonstrate its commitment to GMO labeling and customers right to know what they are eating and feeding their families,” said Errol Schweizer, Whole Foods Market executive global grocery coordinator. “We are proud to partner with such a leader.”

About thinkThin LLC®: thinkThin LLC® embraces weight wellness; the balance of physical and emotional well-being. All thinkThin® products are based on four key nutritional principles: high protein, no sugar, low sugar and gluten free. The thinkThin® product family consists of 10 flavors of thinkThin Protein® Bars to satisfy the on-the-go, active lifestyle; eight flavors of thinkThin Crunch® a fruit and nut snack bar and three flavors of thinkThin Divine®, a decadently nutritious chocolate and coconut bar. For more information on deliciously natural nutrition, please visit

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