Your Solution to Nighttime Cravings
You get home from a long day at work, settle down the kids, prepare dinner, and then the temptations start. The dishes are done, you relax for the first time in the day, and then – the cravings hit. You fully intend to be “good,” but, the kids are asking for a treat after dinner so you measure out a small serving of ice cream, or take exactly four cookies out of the package and try so hard not to take a bite. But it’s no use. You can’t stop thinking about dessert, something to satiate your cravings.
It’s a common issue for women. We have complete control of our diet and lifestyle from 9am to 5pm. We take care of everyone around us: our colleagues, kids, our partner, and sometimes parents. So why is this one part of our day so out of control?
For most of us, after dinner is the first time we’ve slowed down, the first moment when we can take a little time for ourselves. We’ve eaten the “right” foods all day long and worked extremely hard — whether we are the CEO of a corporation, CEO of the home, or both. It’s going to be very difficult to counter the strong pull of “I deserve something special tonight,” because guess what, you do. However, filling up on sweets and goodies after dinner may not be what your body really deserves.
Our cravings start right after dinner as we sit patiently helping with homework. We try to stay patiently focused on explaining the math problem, and trying to ignore the sweet cravings in our heads.
Having the craving isn’t the problem. It’s the quantity and quality of the food consumed, followed by the self-inflicted emotional upheaval for overindulging, that can wreak havoc. We don’t really know why we start craving something sweet every night around 7:30 p.m., but we do have a theory.
Food effects our consciousness like a drug. Being on the go, living life at a hectic pace leaves little room for true self-nourishment. Women need much more than just food that arrives on their plate to feel satisfied. We need to consider our unmet needs as one source of our cravings. Maybe we’re hungry for more satisfaction in our relationships, our careers, even our physical activities, so our food cravings increase. How many times have you had a bad day or argument with a loved one, and turned to the fridge or chocolate for consolation? Our theory is cravings are mental more then physical.
To help us with our cravings, we created three new bars to help fight that urge, night and day. Our sugar-free, high protein bars come in three delicious mouth watering flavors, Lemon Cream Pie, Chocolate Covered Strawberry and Tangerine Cremesicle.
When being healthy tastes this good, who says you can’t have your cake and eat it too? These days, helping the kids with math problems has become a whole lot more enjoyable!
How do you control night cravings? Share with us below!