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At thinkThin®, we believe that women should never have to feel guilty about what they eat.
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Jimmy Fallon is also a Hit for Morning Breakfast | thinkThin

To get going in the morning, what you eat for breakfast is important, but for many women, who you eat breakfast with might provide extra motivation to get out of bed. According to a recent survey conducted by Wakefield Research on behalf of thinkThin®, more women like their breakfast with a side of funny. The survey found 36 percent of women would most like to have breakfast with popular TV host Jimmy Fallon* compared to Hollywood’s “sexiest man alive,” Bradley Cooper (26 percent) and the man credited with “bringing sexy back,” Justin Timberlake (22 percent). While making breakfast plans with the talk show host may prove to be difficult, thinkThin, known for its nutritious and delicious high-protein, low-sugar bars, is heating up mornings with the debut of its thinkThin Protein & Fiber Hot Oatmeal.

“By starting with a nutritionally balanced meal that satisfies and energizes your body, you set a positive tone for the whole day,” said Michele Kessler, CEO of thinkThin. “While Jimmy Fallon might be unavailable for regular breakfast dates, thinkThin Protein & Fiber Hot Oatmeal is packed with protein and fiber, making it a great breakfast idea that anyone would be happy to dream about waking up to.”                                                               

thinkThin Protein & Fiber Hot Oatmeal is made with wholesome super grains of whole rolled oats, steel cut oats, sprouted grains and quinoa and is sold as a multi-pack box of six packets or a single serving bowl. Each serving of thinkThin Protein & Fiber Hot Oatmeal is packed with 10g of protein, 5g of fiber and is 200 calories or less. Consumers can choose from a range of four flavors from a scrumptious blend of real berries in Farmer’s Market Berry Crumble; a sweet, creamy flavor in Madagascar Vanilla, Almonds, Pecans; a hearty and nutritious mix in Original Sprouted Grains (box only); and a delicious, nutty option in Honey Peanut Butter (bowl only).

thinkThin Lean Protein & Fiber Hot Oatmeal is now available at major retailers, select grocery stores and online. Please visit www.thinkproducts.com for more information and to find the nearest thinkThin retailer using the store locator search option.

*An online omnibus survey of 530 U.S. women ages 18+

About thinkThin LLC®
Since launching in 1999, thinkThin LLC® has been committed to making food that is as nutritious as it is delicious. From High Protein Bars that are certified gluten-free to the new Protein & Fiber Hot Oatmeal made from non-GMO ingredients, thinkThin believes in using high quality ingredients that provide a good source of protein. thinkThin has been recognized by media industry leaders such as The New York Times, Los Angeles Times and Forbes. In 2014, Entrepreneur Magazine named thinkThin as one of the most innovative consumer brands. For more information, please visit www.thinkproducts.com.

About the Survey
The thinkThin Survey was conducted by Wakefield Research (www.wakefieldresearch.com) among 530 U.S. women ages 18+, between February 17th and February 20th, 2015, using an email invitation and an online survey. Quotas have been set to ensure reliable and accurate representation of the U.S. female population 18+.

Results of any sample are subject to sampling variation. The magnitude of the variation is measurable and is affected by the number of interviews and the level of the percentages expressing the results. For the interviews conducted in this particular study, the chances are 95 in 100 that a survey result does not vary, plus or minus, by more than 4.3 percentage points from the result that would be obtained if interviews had been conducted with all persons in the universe represented by the sample.A thinkThin protein and fiber hot oatmeal breakfast.