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At thinkThin®, we believe that women should never have to feel guilty about what they eat.
You can always thinkPositive with thinkThin®.

thinkThin® Expands into New Category, Launches Protein & Fiber Hot Oatmeal

thinkThin® is expanding its product line beyond bars with the introduction of thinkThin® Protein & Fiber Hot Oatmeal.  Building on the momentum of last year’s launch of its Lean Protein… Read More

Innovative Protein Bar Company thinkThin® Promotes Michele Kessler to CEO, Eyes Expansion into Other Food Categories

thinkThin® today announced the promotion of Michele Kessler from President to CEO of thinkThin LLC, effective January 5, 2015. Kessler has served as President of thinkThin, a protein bar company… Read More

thinkThin® Announces Limited Edition Flavors

It’s that time of year! The leaves are turning, the weather’s getting colder, and the holidays are right around the corner. Fall is our favorite season and we couldn’t think… Read More

thinkThin’s National TV Spot

At thinkThin®, we believe that women should never have to feel guilty about what they eat. Our new campaign makes this point in a fun way, while reminding women that… Read More

thinkThin® Launches First Multi-Million Dollar National Ad Campaign, Unique in Energy/Nutrition Bar Category

Humorous New Ads Create Awareness for Guilt Free Snacking LOS ANGELES, July 14, 2014- thinkThin LLC has kicked off a multi-million dollar national advertising campaign, a first for the Los… Read More